Spring 2022 Messaging Campaign - Opinion Writing Workshop
This April, for the first time in over 3 decades, we will witness the religious and cultural traditions of Ramadan, Passover, Easter, Vaisakhi, Mahavir Jayanti, Theravada New Year, and the Gathering of Nations at and around the same time. This is an important opportunity to shape the public narrative and align ourselves with the best of our sacred traditions, our values, and ideals, and apply that wisdom to living well together amidst our diversity.
Join us for an Opinion Writing Workshop led by ReThink Media on Friday, March 11th at 1:00pmET to learn how to write an effective op-ed piece.
You can review the Spring 2022 Messaging Guide Here
MORE ABOUT THE CAMPAIGN:
Through our Spring 2022 Messaging Campaign, we invite faith and community leaders across the United States of America to use this month to:
Reflect on our shared values and ideals, many of which are rooted in our own distinct sacred and ancestral traditions
Recommit to the work of realizing these shared values as a direct response to rising discrimination, hate, and division in this time
Write about it in a compelling and invitational opinion piece about what it means to live well together amidst our religious, ethnic, and cultural diversity. Then publish it in your local newspaper, a national media outlet, faith-based publication, or some other communication platform to share your message.
Why an op-ed? Opinion pieces influence viewpoints and shift perspectives. For example, a study at Yale University found that op-eds moved public opinion regardless of the individual’s political affiliation or previous stance on the issue.
Why now? We are living in an era where our nation is sharply polarized and divided along racial, religious, and political lines, and where disinformation and malinformation are used as mobilizing tools for spreading fear and hate. As we anticipate yet another heated election cycle, we need strong shared messaging and proactive leadership to guide us through.
Registration - Now Closed
Next week the recording will be added to the resource section of the messaging guide (linked above). If you have any questions please reach out to Cassandra, Cassandra.Lawrence@s2scampaign.org